LFD
2018
Client Société de Communication du Cuir
Art Direction -
Leather Fashion Design is a new media created with the desire to unite professionals of leather and fashion industries from manufacturing to distribution. It aims to explore various creatives fields, give a voice to the new generation of lifestyle brands and highlight the craftmanship and « les métiers d’arts » in France.
Atelier Irradié helps them to create the global visual identity from printed magazine to the website. The studio designed a serie of 10 bespoke patterns inspired by cutting leather, suede textures, polished and grain leather to give a unique design to the media and all their communication tools.
